Are you new to WhoSki.com or marketplace selling? Follow our tips to build the most effective listing and help your ski clothes sell FAST!
Part 2 : Providing the right information in your description will help clinch that sale and ensure your ski clothes stay in active usage to delight another skier.
1 your headline
Your listing headline should make it clear what you are selling, including details such as size/age and using keywords such as ‘ski jacket’ ‘snowboots’. This helps make it easier for wannabe buyers to find your beautiful item via search and also saves time when scrolling through listings.
Top tip: Size matters. Prioritise sizing in your headline to help make it easier for others to know immediately if this item may be suitable.
2 KEYWORDS ARE KING
Use keywords like ski jacket, ski pants, child’s ski jacket etc in your description. This will increase your presence in the world of Google search – the more people see your post, the more likely you are to win the sale. Use the generous word count in our description box when you upload your ski gear for sale – the more information you can include the better.
Top tip: Brands sell, so include the make of your item, whether it’s high street or designer.
3 HIGHLIGHT FEATURES
Take a good look at the item you are selling and include all key features that may be of interest to others. Does it have a detachable hood, where are the zipped vents, how many pockets, is there a powder skirt or built-in googles wipe? Check the manufacturer’s website for info on your item if it is still for sale there.
Top tip: Be honest about any wear and tear, and include info about defects. Your customer needs to know exactly what they are buying.
4 DETAIL COUNTS
Check the label in your item and add details to your written description including sizing information, waterproof rating (measured in resistance from 5k rainproof minimum up to 20k max), breathability and warmth ratings. For children’s wear, it can be useful to know if waistband and legs are adjustable.
Top tip: Sizes/ages don’t always tell the whole story. Include key measurements eg sleeve length, inside leg, waist etc.
5 PRICE IT RIGHT
Are you charging a realistic price? How keen are you for your item to sell? If you want it to shift, price it lower. And if you are unsure what the right price is, think about what you would be prepared to pay for it secondhand. Remember too that you can always go back to your item and reduce the price if it is not selling.
Top tip: When listing your item, check spellings in your headline and description. An error can mean it doesn’t come up in search results.
Remember to let your audience know via social media (Instagram, Facebook, Twitter, TikTok) that when they buy your item through WhoSki.com, we donate ££ to charity, PLUS they are helping keep valuable textiles out of landfill.