Are you new to WhoSki.com or marketplace selling? Take our advice to create the most effective listing and help your ski clothes sell FAST!
Part 1: Check out our tips below on posting images that will help you clinch a quick sale.
1 POST AT LEAST 3 IMAGES
Every advertiser knows: good pics sell product. When listing your ski clothes, aim to post at least three good images – front, back and side, with extra ‘action shots’ if you have them. Seeing how a ski jacket, pants or all-in-one look on a real person, as well as on a hanger, could clinch your sale. Use the clearest pic of the item for sale as your first ‘hero’ image. Note that, unlike some marketplace sites, we do not limit to four the number of images you can post.
Top tip: Check your listing after it’s posted and make sure your first ‘hero’ image looks good on site. It is super simple to swap the image order by editing your listing even after posting.
2 NEUTRAL BACKGROUND
Use a plain background for your clothing shots. Remove any extraneous clutter, which can distract attention from the lovely item you want to sell. Ski clothing is often colourful: pose it in front of a plain white wall or door, or on a parquet floor rather than a patterned rug or carpet.
Top tip: Highlight any areas of wear/damage to ensure your customer knows exactly what they are buying.
3 TAKE PICS IN BRIGHT, EVEN LIGHT
Avoid shadows, make sure you clearly indicate any areas of damage, smooth out any creases. Ski jackets often look better if you ‘pose’ the arms: lightly pad them with tea towels or similar and tuck sleeves into a pocket for the killer photo.
Top tip: Avoid using filters on your images: customers need to get a realistic idea of colour/shade of the item that they are buying.
4 HIGHLIGHT KEY POINTS
Does this item of clothing have key features that may clinch that sale? What really sold it to you in the first place? Extra pockets, built-in powder skirt, sleeve or leg vents? Make sure you highlight key features in your photographs and mention them in the description too.
Top tip: Include a legible image of the clothing label as proof of brand, size, waterproof/warmth ratings.
One more piece of advice: only use your own photos. Customers want to see the secondhand item they are buying rather than an idealized commercial version.
Remember to let your audience know via social media (Instagram, Facebook, Twitter, TikTok) that when they buy your item through WhoSki.com, we donate ££ to charity, PLUS they are helping keep valuable textiles out of landfill.